Referencing & Plagiarism: Quick Guide to Harvard Referencing (Cite Them Right) - The Open University
PROPOSAL
1. Influences / Inspiration
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Prove you know your chosen media area.
Look at a range of media producers who influence your work.
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State why they interest you. Write about what they do that you like.
Research and list an extensive range of contemporary media influences that inspire your work such as cinema, theatre, radio, music, literature, newspapers, books, websites etc. and state why.
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If you don't know the media area don't choose it!
2. Ideas / Concepts
You came up with some ideas before.
Now extend this, play with the ideas, get some feedback from others, what variations to the idea could you suggest.
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What do others think of the idea?
Bear in mind an idea isn't 'documentary', an idea is
a documentary about something
Evidence the feedback and any idea development.​
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​3.Target Audience
Target audience is useful because it helps you know:
1. Who your product is for
2. Who you can ask for feedback as you develop your product
3. What you might put into your product (eg if I was making a tv show for a teenager it would have different content to a young child).
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For your main idea research target audience:
a) Categorise audience by
age range (approx 10 year tange)
gender
interests
location
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b)
Look up the difference between primary and secondary audiences.
What secondary audiences are relevant to your idea?
c) Write up everything. Consider what specific areas of your idea the audience liked. Can you show some idea development here?
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4. Action Research (practical tests)
If you haven't already, and as long as it's useful to you, do some action research. This is basically practical experiments into technologies, software, kit and techniques you want to test and develop. Learn, practice and develop these skills, documenting the success and failure of these as you develop your idea(s). This might be useful as a proof of concept - proving what you say you want to do will work. Or as a testing for yourself - do you really want to do this? Try it out.
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5. Primary / Secondary Research
Come up with a bullet-point and specific list of primary & secondary sources of research (articles, theorists, events, libraries, photography, magazines, internet, equipment etc.).
6. Theory
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Theoretical perspectives means bringing in some relevant media theory.
Consider narrative or representational theory; you did this as part of the scriptwriting project. This may help.
Different theories may be of interest to different people.
If I was doing a story-based idea I might be interested in how to keep my audience entertained, so look up narrative theories, and apply them.
If I was doing a music video I might be interested in representational theories and how gender/youth are presented in music videos.
You should apply theories to your own work.
Audience theory can apply to any project, eg Uses and Gratifications model.
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7. Project workflow
Each project has a different workflow. Film project workflow might be:
Ideas > feedback > character profiles > final idea > storyline > script > storyboard> shot-list > props > costume > casting > read-through > rehearsal > set design > filming > re-shoot > rough edit > re-shoot > final edit > grading
What’s your workflow?
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​8. Final plan
You will need to pitch the final idea. What’s the narrative? Character list? Genre? Audience? Be clear as to what you want to make.
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​9. Final final plan (yes)
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Show development of your idea following the pitch. What optional endings could you explore? Various character's journeys? Location options? Bear in mind your project idea can continue to develop in research section.
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10. Role
What is your role? Give details. Will it rely on others? If so, how? Who have you looked at that does it already?
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11. Group
This is your project but who might help you? What issues do you foresee? How will you work together What is their role, and how does it fit into your project?
12. Scene by scene
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What happens in your main idea? As in scene 1, scene 2 etc
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13. Timing and Milestones
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Milestones simply means key stages of the project, along with a date.
eg
First draft script 18 Feb
Finalise actors 1 March
Script read-through 3 March
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Make a thorough timeplan for your project.
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A Gantt chart or similar device might be useful.
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Free to customize Gantt workflow chart templates
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Pass - Use critical and contextual perspectives to initiate a creative media production project proposal. Use analysis and evaluation to clarify and develop ideas for a creative media production project proposal.​
Merit - Use critical and contextual perspectives to initiate a creative media production project proposal to a high standard. Use analysis and evaluation to clarify and develop ideas for a creative media production project proposal to a high standard.
Distinction - Use critical and contextual perspectives to initiate a creative media production project proposal to a very high standard. Use analysis and evaluation to clarify and develop ideas for a creative media production project proposal to a very high standard.